Kuwait-based Zain Group and UK telecoms giant Vodafone Group have extended their existing Partner Market agreement to include machine-to-machine (M2M) services across the Middle East. Under the agreement, Zain will use Vodafone’s Global M2M Platform to offer enhanced services to businesses looking to implement M2M solutions. Zain will start rolling out M2M services on its nationwide 4G Long Term Evolution (LTE) network in Kuwait in the second half of 2015; going forward, the company will deploy the solution to other countries within its footprint. Scott Gegenheimer, CEO of Zain Group commented: ‘The rollout of M2M services to our enterprise and individual customers is an important part of our strategic direction in creating a smarter world. Zain is transforming to become a digital services provider, and the development of M2M services forms a key building block within this conversion. Our planned entry into the provision of smart city solutions and enterprise services will help us achieve our revenue growth projections, with many of these activities falling under our Zain Digital Frontier and Innovation initiative.’
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