Bulgarian wireless operator Max Telecom, which offers services in the country under the Max banner, has entered into a wholesale agreement with cable TV provider Blizoo, under which the duo will resell each other’s services. Peter Kovel, CEO of Max said: ‘This [deal] enables us to attract customers to that would otherwise be difficult to reach and offer them our high-speed mobile internet services.’
According to TeleGeography’s GlobalComms Database, Blizoo offers digital/analogue cable TV, high speed internet access and telephony, either separately or as a bundle. The operator was formed following the acquisition of two cablecos – CableTel and Eurocom – by Swedish private equity group EQT in late 2009, and is by far the largest cable operator in Bulgaria with over 500,000 households connected to its network and coverage of 40 cities. For its part, Max Telecom secured 4G-suitable frequencies in December 2011 and launched the country’s first commercial LTE network in May 2014. Its superfast broadband with downlink speeds of 75Mbps is currently available in nine cities, namely Sofia, Stara Zagora, Ruse, Sliven, Pleven, Bansko, Varna, Bourgas and Plovdiv.