Greek alternative fixed network operator Cyta Hellas has launched a mobile virtual network operator (MVNO) service under the Cyta Mobile brand, completing a quadruple-play service range of broadband, fixed telephony, IPTV and mobile. The Cypriot-owned firm announced in a press release that Cyta Mobile services, launched on 30 July, are initially available exclusively to new and existing Cyta Hellas customers who sign up for a combined fixed and mobile package, but added that a wider launch of mobile packages available to everybody will be launched ‘shortly’.
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