Setanta Sports latest to unveil Irish MVNO aspirations

10 Jul 2014

According to the Irish Times, the broadcaster Setanta Sports is readying itself to enter the Irish cellular market as a mobile virtual network operator (MVNO) piggybacking on 3 Ireland’s network to offer a range of own-brand services to customers. Whilst no date for launch has been set, both firms have been holding talks over the past few months to broker a deal, with Setanta hopeful of launching a mobile service by the end of this year. The broadcaster is believed to be looking to offer a suite of services such as TV, voice calls and mobile internet access, including its application/online player ‘Setanta Go’ that could be used as a second screen service to existing subscribers, or be sold on a standalone basis to non-subscribers. The paper says that the broadcaster has hired consultant Leo Hassett to advise it on its mobile plans.


Subscribe to CommsUpdate to get the day’s top telecom headlines delivered to your email.

Subscribe to CommsUpdate


Have feedback, corrections, or story ideas? Send them to

Browse Past Issues


Filter CommsUpdate by the following categories or use the search.


Visit our help page information on performing advanced searches, including how to restrict the results by country or company.


CommsUpdate is an outstanding advertising venue for companies seeking to reach:

  • International carriers
  • Wholesale service providers
  • Equipment and software vendors
  • Telecom investors
  • Regulators

Learn more about advertising on CommsUpdate.