Dow Jones reports that Prague-based telecoms company O2 Czech Republic has taken full control of recently launched mobile virtual network operator (MVNO) Gorila Mobil, in partnership with Czech investment firm Unimex Group. Although no details have been released on the transaction, O2 Czech says it plans to incorporate the brand, which currently targets the youth demographic, into its own broader retail offering. Just three months old, Gorila Mobil has signed up 50,000 to date by buying airtime in bulk from mobile network operators and reselling them on in the form of ‘no frills’ calling and data plans to individuals. The company’s founders were Luke Janousek, Roman Newbie, Pavel Turek and Petr Stanek. O2 Czech managing director Tomas Budník said of the takeover: ‘We appreciate what the team Gorilla Mobil managed in such a short time to build, and we believe that this is only the beginning of a successful collaboration on other projects’,
The Czech mobile market is currently home to around 60 virtual operators with a share of around 5% of the total market. O2 Czech also looks after some of the country’s largest MVNOs, such as Flash Mobile, Tesco Mobile and Mobil CEZ.