BTC conducts ‘war games’ in preparation for arrival of competitor

23 May 2014

Bahamas Telecommunications Company (BTC) is preparing for the arrival of competition in the wireless sector, drafting in help from its sister company in Panama, and former Digicel executives, Tribune 242 writes. Phil Bentley the chief executive of parent company Cable & Wireless Communications (CWC) said that the Bahamian unit was the second largest contributor to the group’s annual income in the year to end-March 2014, adding that CWC was ‘cognisant’ of the threat posed by cellular liberalisation. The official confirmed that ex Digicel executive Niall Merry, now CWC’s chief commercial officer, has been called in to assist BTC with its preparations, helping assess what his former employer may attempt if it is successful in securing the second mobile licence. BTC is also to draw on the expertise of CWC’s Panama subsidiary, which has experience as an incumbent battling new market entrants. Speaking to shareholders and analysts in a conference call on CWC’s annual results, Bentley explained: ‘We’ve had the team in, and certainly Niall [Merry] has been helping in war gaming what we think Digicel might do if they come in. We’ve had the Panama team helping us, because they’ve gone through pretty intensive new entrance strategies in how to fight those off.’

CWC highlighted the fact that it likely to have an advantage over newcomers in its broadband network, adding that the telco will explore converged offerings: ‘It’s all part of this fixed-mobile convergence play, so we’ll be able to move to that Wi-Fi offload for products that a mobile-only entrant will be unable to support.’


Subscribe to CommsUpdate to get the day’s top telecom headlines delivered to your email.

Subscribe to CommsUpdate


Have feedback, corrections, or story ideas? Send them to

Browse Past Issues


Filter CommsUpdate by the following categories or use the search.


Visit our help page information on performing advanced searches, including how to restrict the results by country or company.


CommsUpdate is an outstanding advertising venue for companies seeking to reach:

  • International carriers
  • Wholesale service providers
  • Equipment and software vendors
  • Telecom investors
  • Regulators

Learn more about advertising on CommsUpdate.