KPN Group Belgium rebrands as BASE Company, launches DC-HSPA+

18 Apr 2013

Belgian multi-service operator KPN Group Belgium has announced that it is changing its name to BASE Company. Claiming that the new name ‘emphasises the ambitions of the Belgian telecoms player’, the operator’s CEO Jos Donvil noted: ‘The names KPN Group Belgium and BASE have continually been used interchangeably. We want to have a recognisable ‘face’ again, a name that can be used by everyone without any possibility of confusion.’ Alongside the name change, the company has confirmed it is also adopting a new group logo which it claims, by featuring BASE centrally, emphasises its ‘mobile-centric’ philosophy.

Meanwhile, with regards to its networks, with BASE noting that its 3.5G HSPA+ infrastructure now covers 96.43% of the Belgian population, the operator confirmed that it has launched DC-HSPA+ technology offering downlink speeds of up to 42Mbps. Initially the higher speeds will be available to 61% of the population, with the increased rates offered at no additional charge to those in the coverage area. Looking ahead, BASE has said that its DC-HSPA+ footprint will be ‘considerably stepped up further over the months ahead’, with the technology rollout expected to be completed by September 2013.

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