CCP proposes deceptive marketing regulations

28 Feb 2013

Pro Pakistani writes that the anti-trust watchdog the Competition Commission of Pakistan (CCP) has drawn up draft regulations regarding deceptive marketing. The guidelines aim to eliminate a number of anti-competitive behaviour, classifying certain practices as ‘deceptive’ and therefore violations of the competition act, including: the distribution of false information in advertising, communication and points of sales as well as dealing with fine print, disclaimers and qualifications, substantiation of claims, comparative advertising, price disclosure and others. As it is not possible to predict future behaviour of telcos, the CCP has indicated that the guidelines be subject to change and should be further developed and refined once in place, to reflect changes to the market.

Subscribe

Subscribe to CommsUpdate to get the day’s top telecom headlines delivered to your email.

Subscribe to CommsUpdate

Browse Past Issues

Filter

Filter CommsUpdate by the following categories or use the search.

Search

Visit our help page information on performing advanced searches, including how to restrict the results by country or company.

Advertise

CommsUpdate is an outstanding advertising venue for companies seeking to reach:

  • International carriers
  • Wholesale service providers
  • Equipment and software vendors
  • Telecom investors
  • Regulators

Learn more about advertising on CommsUpdate.

Share