GrameenPhone passes subscriber landmark

15 Nov 2005

Bangladesh’s wireless market leader GrameenPhone has announced that it crossed the five million subscriber mark early this month. The cellco more than doubled its subscriber base during the first ten months of 2005 after starting the year with 2.388 million customers. It reached four million users in September before experiencing accelerated growth over the next two months to achieve the landmark subscriber figure. GrameenPhone’s sales were helped by heavy marketing of its post- and pre-paid packages, including EASY, EASY Gold and djuice. It now controls an estimated 62% of the Bangladeshi market (up from 58.5% at the end of June) and covers nearly 80% of the population, with a presence in 61 districts.

Bangladesh, GrameenPhone,

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