Esat BT becomes BT Ireland

13 Apr 2005

BT Group’s Irish fixed line operator Esat BT has been rebranded as BT Ireland, dropping the ‘Esat’ part of its name five years after the UK heavyweight bought Denis O’Brien’s Esat Telecom venture for EUR317 million. The company was re-branded Esat BT in 2002, although a spokeswoman for the telco said it was always the intention to switch the name eventually. BT Ireland claims to be the country’s leading provider of networked IT services, with a customer base that includes more than 600 of the Ireland’s biggest companies. To mark the name change the telco is offering half price landline rental to residential customers signing up for bundled fixed line telephony and broadband services.

Ireland, BT Ireland,


Subscribe to CommsUpdate to get the day’s top telecom headlines delivered to your email.

Subscribe to CommsUpdate



Filter CommsUpdate by the following categories or use the search.


Visit our help page information on performing advanced searches, including how to restrict the results by country or company.


CommsUpdate is an outstanding advertising venue for companies seeking to reach:

  • International carriers
  • Wholesale service providers
  • Equipment and software vendors
  • Telecom investors
  • Regulators

Learn more about advertising on CommsUpdate.