Alcatel-Lucent today announced that Mauritius Telecom (MT), an Orange/FT Group partner, has deployed interactive mobile multimedia services (IMMS) powered by the Alcatel-Lucent Mobile Interactive TV (MiTV). MiTV will allow Orange to establish mobile multimedia services throughout East Africa and Indian Ocean, enabling each affiliate to quickly launch its own dedicated content offering and commercial bouquets while sharing the same software platform.
Alcatel-Lucent offers a complete turnkey mobile multimedia package, which provides Mauritius Telecom’s customers with a large range of customised services. In total, end-users are able to access 20 live channels, eight near-live channels and eight playlists. With this solution customers can also access program information via an intuitive graphical user interface and can watch TV whenever and wherever they want.
‘With the Alcatel-Lucent mobile interactive TV, Mauritius Telecom has the opportunity to establish a dominant position in the Mauritius mobile TV market and create a new growing revenue stream from their investment in high capacity networks,’ said Amr El Leithy, head of Alcatel-Lucent’s activities in Africa and the Middle East. ‘It is the first deployment of the MiTV Compact platform in an emerging country – highlighting this solution’s ability to deliver quick market entry at a low cost.’